Social media is becoming central to our personal, social, cultural and commercial life. Across a wide range of media and communications professions, there is great demand for graduates who have expertise in managing social media and understand its role in society. Through this major you will gain a comprehensive understanding of social media platforms within social, cultural and professional contexts. You will learn how to analyse new and emerging social media technologies, and how to drive their use and innovation across a number of industry applications.
UNITS OF STUDY
MDA20003 Networked Selves
MDA20010 The Media in Australia
MDA20009 Digital Communities
MDA30012 Researching Social Media Publics
MDA30014 New Media in Everyday Life