Dr. Cathy Farrell

Dr. Cathy Farrell

Cathy is currently the Media and Communication Course Director and has been a Lecturer in Media and Communication at Swinburne University of Technology (SUT) since 2002. During her time at SUT, she has won a number of significant awards for curriculum development and teaching:

A 2009 Australian Learning and Teaching Council citation for outstanding contributions to student learning:

“For innovative incorporation of emerging technologies and social media into the classroom, providing relevant and engaging real-world learning opportunities for students.”

The 2008 Vice-Chancellor’s Teaching Excellence Award (Higher Education) for:

“Her much valued contribution to educational programs at Swinburne – engaging students in a positive and productive learning experience; developing a number of ‘real world’ projects, many embedded in community and industry.”

The 2003 Swinburne University Vice-Chancellor’s Teaching Incentive Award in recognition of all-round professional excellence in the teaching of Media Studies.

Cathy’s strategic thinking has led to number of  invitations to be part of and, in some cases, lead various successful projects across the University. These include:

Working with the Professor of Writing, Dr Josie Arnold, to establish the first fully online postgraduate course in Australia. Her role as eCoach required her to be the first point of contact for all students. She also contributed to the course content.

Introducing the now very successful Public Relations Discipline to Swinburne in 2006 to form part of the new Bachelor of Communication.

An invitation to be part of the start-up team at Swinburne Online (12 month secondment).The role required her to work with small team of three to set up the academic arm of the company and develop appropriate and innovative ways to deliver a wide range of university units online. Her contribution to the creation of a highly successful organisation is considered significant. She was also a valued member of the Academic Leadership Team and was Program Director for the first Bachelor of Communication and the Bachelor of Social Science programs offered by the new company.

Upon her return to SUT, she was made Academic Projects Coordinator in the Learning Transformations Department (12 month secondment). She worked with the University Professor of Education Quality and Innovation to develop and deliver an online Graduate Certificate in Learning and Teaching for SUT staff. As well, Cathy convened and delivered Professor Gilly Salmon’s eModerating course for people wanting to develop their skills in the online teaching space.

Cathy was the Faculty of Health, Arts and Design Academic Director of Student Engagement (12 month position).

Cathy’s research interests are diverse. Her PhD explores women football fans with a mutigenerational commitment to an Australian sporting club. Some of her current projects include researching older women and sport (Australian football) and a book (‘Footy Sheilas’)

Her other areas of research interest include online learning as well as digital communities in general.

Cathy’s current convenorships and other teaching include: Digital Communities, Sports Media and Researching Social Media Publics. She has also developed and convened many other Media and Communication units across the Discipline such as Introduction to Media, Australian Media Policy, Media Projects, Cyberscreen Studies, New Media and Information Society.

She is currently Coordinating Supervisor of three PhD students.

Cathy’s expertise in online learning and teaching has led to invitations to speak at a number of international universities.

Guest Talks:

Industry Partnerships, Community Engagement and ‘Real Life’ Learning through Project Work

University of Surrey, January 2010

Supporting Learning through ‘Real World’ Projects and Technologies

University of Westminster, February 2010

Beyond Bricks and Mortar: The Online Experience

Leeds Metropolitan University, January 2013

Previous Supervisions (Honours):

Emma Beddows (2009)

Fan Fiction: Celebration or Appropriation? (First Class Honours)

Brigitte Lambert   (2011)

Representation of Refugees: Tabloid v Broadsheet (First Class Honours)